I’m Jethro Vann Barquilla, a Direct Response Video Editor and Creative Strategist specializing in high converting Meta and TikTok creatives for ecommerce and DTC brands.
 

For the past 5 years, I’ve helped brands in beauty, skincare, wellness, supplements, and ecommerce create UGC ads, VSLs, AI generated creatives, and retention focused paid social content designed to scale.
 

Unlike traditional editors who focus purely on aesthetics, I approach every creative like a marketer; combining retention psychology, emotional pacing, direct response structure, and AI powered workflows (Elevenlabs, Heygen, Higgsfield, SonoVid, Kie, Runway, Nano Banana, and Claude) to create ads engineered for conversions.
 

To list every skill would take forever, so let’s keep it simple: if you need someone who can deliver results, not just videos that looks good, let’s connect and see if we’re a fit!